Our name and details

Hightown Housing Association
Address: Hightown House, Maylands Avenue, Hemel Hempstead, Herts, HP2 4XH
Phone: 01442 292300
Email: communications@hightownha.org.uk

Contacting our Data Protection Officer
If you have any questions about this Privacy Notice or the information we hold about you, please contact us at DataProtection@hightowhha.org.uk or call 01442 292300.


Why we collect information about you

We are collecting your story, photo or video to help us to promote Hightown’s work.

This may be via:

  • our website
  • social media
  • in printed publications
  • sharing with our staff
  • in a press release
  • by using you as a case study in a national campaign.

Our lawful basis for processing your information

Hightown relies upon your consent as our lawful basis for processing your story/photo/video. We rely on your explicit consent to process any special category information that may be included in your story.

Hightown will only process your information in ways that you have consented to, as stated on the consent form you have signed.

What information will be collected about you

We will collect your personal story from you, which may contain special category information: this includes sexual orientation, race, ethnicity, politics, religion, and health information (such as about any disabilities you may have).

We may also collect your:

  • name
  • address
  • contact details
  • photograph or a video of you

Who we will share your data with

Your information may be shared publicly through Hightown website, printed publications and social media channels.

We will also share your personal information with third parties, including:

  • Our appointed PR agency - Filigree Communications
  • Newspapers and magazines
  • Trade press
  • National trade bodies, networks or campaign groups – including the Homes for Cathy Group, PlacesShapers, National Housing Federation and VODG
  • Social media management tools – Hootsuite
  • Social media sites – including Facebook, Twitter, LinkedIn, Instagram, Google
  • Creative agencies and graphic designers
  • Printers

How long we will keep your information

Hightown will hold your story for five years. After this time, Hightown will anonymise your information.

Hightown will retain your video or photograph for as long as the original purposes for processing remain valid. If Hightown has not used your image within the period of five years, we will delete all copies we hold.

If Hightown gathers further information from you more than five years after you originally gave consent, we will ask you to renew your consent.

Your rights

Your right to be informed

You have the right to be informed about the collection and use of your personal data, including the purpose of processing the personal data, how long it is kept for and who it will be shared with. This information is set out in this Privacy Notice and on Hightown’s consent form.

Accessing your information

You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please email or write to us using the contact details below. There is no charge for this so long as the request is not unusually large and we will respond to you within one month.

Correcting or erasing your data

We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove any information you think is inaccurate or no longer needs to be kept.

Restricting our use of your information

You can request to restrict how your personal information is used. The ways we use your personal information are listed on Hightown’s consent form.

Data portability

You can request that your information is made available in an electronic format that can be transferred to another organisation, in a safe and secure way, without affecting its usability.

Rights in relation to automated decision making and profiling

You have the right to be informed of any use of your data that involves automated decision-making and profiling. Currently, Hightown does not profile personal data and does not have any automated decision-making process for our case studies.

Your right to withdraw consent and how to do so

You have the right to tell Hightown to stop using your image or story at any time and to withdraw your consent.

If you choose to do this, Hightown will delete all copies of your story, photograph or video and remove them from our website.

If your information has been used in the public domain, it may be impossible for Hightown to ensure that all instances of your data have been unpublished. However, Hightown will may every effort to ensure that your data is not processed any further.

To withdraw your consent, contact Hightown at:

Email:           communications@hightownha.org.uk

Phone:          01442 292300
In writing:    Hightown House, Maylands Avenue, Hemel Hempstead, Hertfordshire, HP2 4XH

We will need you to provide your name and relationship with Hightown (even if a previous relationship) in order to identify your information.

Making a complaint

You have the right to make a complaint to the supervisory authority if you are not happy about how we have used your personal information. The supervisory body is the Information Commissioner’s Officer (ICO) who can be contacted at:

Phone0303 123 1113

Statutory or contractual obligation

Collecting your information for a case study or photo shoot is not related to any other tenancy or contract you may have with Hightown. You are under no obligation to give your story to Hightown or to consent for Hightown to take your photo/video.